Comments on: Customize http://jdrohn.com/2006/11/22/customize/ Thoughts and Wanderings Wed, 27 Aug 2008 23:34:28 +0000 http://wordpress.org/?v=2.5.1 By: jdrohn74 http://jdrohn.com/2006/11/22/customize/#comment-12 jdrohn74 Tue, 05 Dec 2006 11:18:00 +0000 http://jdrohn.com/2006/11/22/customize/#comment-12 You have a great point Martin! In some cases it works better than one price is beneficial. In thinking about that, that is really how I sell services for my company. After a conversation, I just quote them one price for the entire transaction. If I were to sit down and walk them through a checklist, it would be quite a long process, indeed! I guess it just depends on trial and error and what business you are in. The Dell model does work, but it might be more of a culture for them?! You have a great point Martin! In some cases it works better than one price is beneficial. In thinking about that, that is really how I sell services for my company. After a conversation, I just quote them one price for the entire transaction. If I were to sit down and walk them through a checklist, it would be quite a long process, indeed!

I guess it just depends on trial and error and what business you are in. The Dell model does work, but it might be more of a culture for them?!

]]> By: Martin http://jdrohn.com/2006/11/22/customize/#comment-8 Martin Tue, 05 Dec 2006 11:07:56 +0000 http://jdrohn.com/2006/11/22/customize/#comment-8 Not to bust your bubble, but this is one of the things I like about Apple - you get a very nicely spec'd piece of hardware for one fixed price. Not too many options, just the knowledge that you get a machine that will still be around in 5 years time. I tried the "add this for only x" approach with my company (film production), but found that it confuses customers, because you have to explain each item. It goes better with a package price. Well, in my experience. Not to bust your bubble, but this is one of the things I like about Apple - you get a very nicely spec’d piece of hardware for one fixed price. Not too many options, just the knowledge that you get a machine that will still be around in 5 years time.

I tried the “add this for only x” approach with my company (film production), but found that it confuses customers, because you have to explain each item. It goes better with a package price. Well, in my experience.

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