It’s always a good morning when I wake up to receive an email saying that a company wants to sponsor my blog. Yesterday, I just closed a deal for a year long text link on JDsBlog.com paid through Paypal. The nice thing is TLA doesn’t get a cut, and I control the deal!
Getting Private Sponsorship is usually a little more difficult than receiving an email, though. Often, when looking for advertisements for my sites that aren’t program or referral based, I do a couple different things.
- I go to Google and type in a keyword that the site caters to. All those Adwords/Adsense links on the right hand side pay to be there. So I click on the link and email the webmaster/company asking if they want to do a private sponsorship.
- I will find other comparable sites and email their sponsors, asking if they will sponsor me.
There are a couple different variations of a form letter that I send to them, which I will include on a later post. But overall, it is pretty effective.
Either method you use, the thinking is that they are already spending money on the Internet for advertising their product or their service. Why not have it be through you? You don’t have to sell them on the benefits of sponsoring sites because they already know. You just need to make it known that they would do well by throwing you some money for a link or banner placement.
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